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Acquisition vs. Retention: Where to Invest in 2025?

Customer acquisition is more expensive than ever, so is it time to pivot fully to retention? In 2025, the smartest eCommerce brands are finding that sustainable success lies not in choosing one over the other, but in redefining how the two work together.

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Think Differently on Shopify: Simplify to Scale

Migrating from Magento to Shopify? Learn how to shed unnecessary features, simplify workflows, embrace Shopify’s strengths, and keep your store lean, scalable, and primed for growth.

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Why Your E-Commerce Growth Has Stalled (& How to Fix It)

If your business is seeing diminishing returns despite ongoing efforts, it’s time to assess the key factors that may be holding you back – and take action.

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BFCM: Are You Ready?

From segmenting customers to updating privacy settings, there’s plenty to nail down before the BFCM weekend hits.